Dr Zoë Webster

AI, Digital & Innovation

With over two decades in the Artificial Intelligence (AI) sphere, Zoë is well-known as a practitioner, leader, and as one of AI Magazine’s Top 10 Women in AI in the UK and Europe (2024). 


Having begun her career developing and demonstrating novel AI techniques and their applications in retail, cyber security, defence, and health, Zoë has since worked across both the public and private sectors, and their intersection, and has presented to the UK House of Lord’s Communications and Digital Committee on the opportunities and risks of Large Language Models. 


Most recently, Zoë leverages her wealth of AI experience to advise other organisations on their strategy and implementation of these technologies.

Industry insights


A neon wireframe view of a city with roads and bridges.
by Paul Brooker • 15 October 2026
Sales Transformation | Manual workarounds and fragmented systems are costing telecom operators revenue and margin. Discover how to remove the Complexity Tax and unlock value | READ FULL ARTICLE NOW
Statue of justice with neon overlay.
by Greg Mook • 7 October 2026
Greg Mook sets out the ten capabilities communications providers need for effective compliance, from business accountability to delivery-chain assurance | READ FULL ARTICLE
Sunrise over the ocean.
24 September 2026
Cambridge Management Consulting has achieved Certified B Corporation status, validating its commitment to responsible business and long-term stakeholder value | READ THE FULL PRESS RELEASE
A long  bank of solar panels in a field at dusk
by Scott Armstrong • 4 August 2026
ESOS Phase 4 isn't just compliance. Scott Armstrong explains why cheap audits cost more long-term, and how to treat Phase 4 as a strategic energy opportunity | READ FULL ARTICLE
Neon waves and lines with overlay of white plus signs, some dissolving away
by Jason Jennings • 14 July 2026
Procurement | Most organisations are sitting on 3–8 per cent of recoverable third-party spend. Here's where AI-powered spend analysis finds it — and how CFOs can act without cutting into operations | READ FULL ARTICLE
Three interlocked rings, silver, on a back background.
by Ruth Redding • 9 July 2026
Leadership & Change | Ruth Redding on why transformation and AI programmes fail without genuine adoption, and how leaders can build 'Adoption Insurance' into change from day one | READ FULL ARTICLE
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